A genuine awareness campaign asks: What does the survivor need? An exploitative campaign asks: What makes the audience cry the most?
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That conversation planted a seed. Two years later, Mirline launched Viv Ansanm (Creole for “Living Together”), a grassroots awareness campaign targeting urban neighborhoods prone to infrastructure collapse. Unlike traditional disaster preparedness posters, Mirline’s campaign used survivor-led storytelling circles. She and a dozen other survivors—a mason, a schoolteacher, a fruit vendor—went door to door, showing neighbors how to pack a go-bag, how to use a tourniquet, and why it was vital to advocate for building inspections. They shared their own raw, unpolished memories: the sound of cracking rebar, the smell of dust, the moment rescue came—or didn’t come. A genuine awareness campaign asks: What does the